5 Things You Need To Know
In this wonderful high-tech age, it’s vital for your business to have a website or e-shop that is not only beautifully designed, but that converts and delivers clients.
It’s no surprise that your online presence is a powerful business tool that can bring or take away (YES!) new clients.
So what are those key components that drive customers to your business and make them stay? You’re in luck, because we’re about to tell you.
A clear offer
You must know your target audience. Their interests, their problems and how YOUR business can help and benefit them.
People are coming to your site to find a solution to their problem. If they don’t see it right away, they are gone. So take the time to write a proposition that is clear and gives an answer they’re looking for.
You’ve got their attention with your offer, but now you have to keep it. To earn trust and form a relationship, you have to give people more information.
Pictures, videos, copy – everything must work in sync to give a clear image about you and tell your clients you’re the best choice.
A strong Call To Action (CTA)
You have to tell people what you want them to do next.
Because you have shown them you are the expert on their problem, they want to know the next step to getting your product or service.
So make your CTA bold and clear on what you need them to do
Have you ever found yourself waiting half a minute for a website to load?
Neither have we. If your site takes forever to load, 99.9% of people won’t wait and just leave.
The faster it loads, the better. And make sure it’s accessible and comfortably viewable on a range of devices, not only a pc.
Easy to contact
Lastly, always make sure your clients know how to reach you.
Include an address, emails and phone numbers for people to call if they have any inquiries.
These key website components work together to convert prospects into clients and to help your business thrive. Make sure your website has all of the above.